This project features client work I created through my role at Asen Marketing. I was responsible for logo, branding, and packaging, working directly with the project manager and client from concept to final delivery. Some additional items shown were developed purely as a personal creative exercise.
Overview: An existing client approached Asen with their newly acquired frozen treats company, seeking a complete rebrand. Their goal was to infuse the brand with a modern, fresh identity while incorporating a nod to the tropical flavors that define their offerings. Making the branding vibrant and fun, just like their treats!
